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Title: Replication Data for: Can Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia

Type Dataset Ashraf, Nava, Berry, James, Shapiro, Jesse M. (2018): Replication Data for: Can Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia. Harvard Dataverse. Dataset. https://dataverse.harvard.edu/dataset.xhtml?persistentId=doi:10.7910/DVN/7VB98T

Authors: Ashraf, Nava (London School of Economics and Political Science) ; Berry, James (University of Delaware) ; Shapiro, Jesse M. (Brown University) ; Ashraf, Nava (London School of Economics and Political Science) ; Berry, James (University of Delaware) ; Shapiro, Jesse M. (Brown University) ;

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Summary

The controversy over how much to charge for health products in the developing world rests, in part, on whether higher prices can increase use, either by targeting distribution to high-use households (a screening effect), or by stimulating use psychologically through a sunk-cost effect. We develop a methodology for separating these two effects. We implement the methodology in a field experiment in Zambia using door-to-door marketing of a home water purification solution. We find evidence of economically important screening effects. By contrast, we find no consistent evidence of sunk-cost effects.

More information

  • DOI: 10.7910/DVN/7VB98T

Subjects

  • Social Sciences

Dates

  • Publication date: 2018
  • Submitted: July 09, 2018
  • Updated: April 02, 2020

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Format

electronic resource

Relateditems

DescriptionItem typeRelationshipUri
IsCitedByhttps://doi.org/10.1257/aer.100.5.2383